Innovation. Ideas. Insight.

The Story Behind Burger King on Twitter

In Insight on January 28, 2009 at 11:01 am

Regular readers of Eyecube will recall my Twitter conversation with @TheBKlounge  and the subsequent discussion on the politics of Social Media transparency that featured thoughts from a whole host of really smart people. Not long after that I started having my suspicions about the person(s) behind the @TheBKlounge Twitter account.

Well, today we know the truth. Well played, sir. 

As a participant in the Mad Men on Twitter experience I appreciate the effort and execution. I would be very interested in hearing from Burger King or their agency, Crispin Porter + Bogusky, for their thoughts. I’m also eager to hear more from our erstwhile King, who promises to reveal more in the days ahead.


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